Military Spouse Wellness summit

Created an engaging and vibrant social media campaign to advertise the inaugural Military Spouse Wellness Summit before, during, and after the virtual event. 

The budget for this project was $500.

Design would be colorful, energetic, and appeal to the target demographic:

 

Advertisements for the weeks leading up to the event - optimized for Facebook, Instagram, and Twitter. Shared by InDependent and event ambassadors. 

 

Video introducing InDependent and the Military Spouse Wellness Summit, shown prior to event on InDependent's social media, as well as those of event partners and sponsors. 

 

Advertisements used during the event to highlight speakers and their topics.

 

The main medium for participants to receive event material was via a daily email.

These emails highlighted the day's event speakers, sponsors, prizes, and supplemental material.

These emails also directed participants to the main event page where the day's topic was housed, in addition to access to a private forum to interact with the speakers and other summit participants.

The result: 

stationed worldwide, from Kansas to Japan.